Apple’s Plans for Reality

The future of Apple lies in our perceptions of reality.

Specifically how Apple plans to augment our reality. Unlike Facebook’s push into Virtual Reality (vis-a-vis Oculus) or Google’s Mobile Virtual Reality ambition with “Daydream”, Apple has been making industry moves to bring Augmented Reality to the mainstream.  But before digging deeper, here’s a primer of the recent progress and market entries into the Augmented Reality space.

Recent History of Augmented Reality

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